Global Higher Education Technology Transfer Office Outreach & Marketing Activities 02/2012 | Primary Research Group

Global Higher Education Technology Transfer Office Outreach & Marketing Activities 02/2012 (ISBN No:1-57440-193-9 )

Global Higher Education Technology Transfer Office Outreach & Marketing Activities 02/2012 — report cover

Derived from our popular Global Higher Education Technology Transfer Office Benchmarks, this condensed report focuses solely on internal and external marketing efforts, developments in public relations, and the partnerships formed by tech transfer offices. With over 200 tables broken out by country, enrollment, technological area, institution, and number of employees, the report follows office trends and practices concerning invention disclosure reports, detailing the number of reports received each year since 2009 as well as the roles faculty members play in these processes. Among other concerns, the report investigates the public relations efforts of these offices, outlining department spending habits on several vehicles of marketing, including web advertising, mass mailings, and video and media productions. Do these offices partner with any foreign universities? Do they partner with any industry or company groups? These questions and more are answered in this 102-page report based on information provided by 35 university technology transfer offices in the US, the UK, and Europe.

Higher Education Management

Report coverage in this topic area includes: marketing, enrollment and public relations; advancement and fundraising; international and domestic student services; retention and assessment; technology management, facilities managment, and much more.

Higher Education Management category

Law Firm and Law Library Management

Reports in this area can be roughly grouped into 4 types: surveys of law libraries, surveys of attorneys in major law firms, surveys of management personnel in major law firms, and surveys of law school faculty and administrators.

Law Firm and Law Library Management category

Libraries

Subject areas covered include: content management, materials purchasing, facilities management, digitization, purchasing and negotiations, open access and digital repositories, personnel management and training, budgeting, fundraising and much more.

Libraries category
© Reserved 2014

Designed and Developed by BSD InfoTech